Appearance
Color Variants
Generate realistic recolored versions of your product without reshooting. Show customers every color option with professional-quality images.
Credits: 3 per generation
How It Works
- Select a product with at least one image
- Open the Color Variant tab in the generation panel
- Enter the target color (e.g., "Navy Blue", "Coral Pink", "#FF6B00")
- Click Generate — your recolored product is ready in about 30 seconds
Color Input Tips
You can describe colors in multiple ways:
- Color names: "Navy Blue", "Forest Green", "Coral"
- Hex codes: "#FF6B00", "#2C3E50"
- Descriptive: "Dark olive green", "Light pastel pink"
When to Use This
- Show all color options when you only photographed one variant
- Test new colorways before manufacturing
- Seasonal updates — quickly generate holiday or seasonal color variants
Tips for Best Results
- Solid-colored products recolor most accurately
- Products on neutral backgrounds avoid color bleed between product and background
- Avoid heavily textured or patterned products — the AI may alter the pattern along with the color
Brand Kit and Color Variants
If you have a Brand Kit set up, the Use my Brand Kit checkbox appears on the Color Variant tab. When enabled, your saved Preferred Lighting and Color Mood are applied to the recolored output so it matches the rest of your catalog's visual style.
Note: your Primary and Secondary brand colors are not used here — the target color you type in is always respected. Brand Kit only influences lighting and mood for color variants.
Related
- Background Replacement — pair with a new background for a complete refresh
- Brand Kit — set consistent lighting and mood across your photos
- Gallery & History — compare original and recolored versions side by side